RURAL MARKETING (BBAM3004)

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Introduction to Strategy, Strategy at Various Levels, Important Definition: • Strategic Competitiveness • Competitive Advantage • Risk • Average Returns

NIRMALJEET KAUR (GALGOTIAS UNIVERSITY, 2019)
The Rural Economic Environment • The Changing Face of Rural Development • The Transition of the Rural Economy

NIRMALJEET KAUR (GALGOTIAS UNIVERSITY, 2019)
The Rural Physical Environment, The Rural Social and Cultural Environment, The Rural Political Environment, The Rural Technological Environment

NIRMALJEET KAUR (GALGOTIAS UNIVERSITY, 2019)
The Evolution of Rural Marketing, The Rural Environment • The Demographic Environment

NIRMALJEET KAUR (GALGOTIAS UNIVERSITY, 2019)
The Evolving Rural Market, Emerging Rural India: The Exploding Middle Class

NIRMALJEET KAUR (GALGOTIAS UNIVERSITY, 2019)
The Rural Physical Environment The Rural Social and Cultural Environment The Rural Political Environment The Rural Technological Environment

Nirmal Jeet Kaur (GALGOTIAS UNIVERSITY, 2019)
Definition of Rural Rural Myths Rural Marketing Mix

Nirmal Jeet Kaur (GALGOTIAS UNIVERSITY, 2019)