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dc.contributor.authorMADHU SINGH, 20GSOB2010170
dc.date.accessioned2022-07-29T07:01:25Z
dc.date.available2022-07-29T07:01:25Z
dc.date.issued2022-05
dc.identifier.urihttp://10.10.11.6/handle/1/9951
dc.description.abstractMobile payments are used by more than two billion people worldwide, with millions more coming online each year. In India, Southeast Asia and South America, a new generation has gone beyond the usual credit or open credit system, favoring the use of mobile applications. In India, there is a three-way market sharing contest between Paytm, PhonePe and Google Pay. Paytm is the largest in terms of users and performance, however, PhonePe and Google Pay are processing additional UPI payments.en_US
dc.language.isoenen_US
dc.publisherGalgotias Universityen_US
dc.subjectPAYTMen_US
dc.subjectGOOGLE PAYen_US
dc.subjectGOOGLE PAYen_US
dc.titleMARKETING STRATEGY OF PAYTM AND GOOGLE PAYen_US
dc.typeOtheren_US


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